About Me

I’m an enthusiastic and ever blooming English Copywriter. Having passed out from Sir J. J. College of Commercial Art, I worked as a designer with ad agencies in Mumbai and Pune. In Mumbai, I worked as a designer on several brands like Siyaram, FedDex, Sahara Housing, Parle, Bank of Baroda etc.

Later I was amused by copywriting and that was when I realized my true calling. The booming city of Pune has its own peculiar work culture and needs specific to advertising. Here I added brands like DSK, Phoenix Market City, Nayaab Jewellers, R.L. Jewellers, Symbiosis, Cosmos Bank, Pinnacle and Amit Realty, P & G Jewellers, Sandvik, Jalaan Healthcare and many more to my kitty of work.

With an extensive experience of 20 years in the field of branding and advertising, I have worked on a range of companies from FMCG to fashion, from Real Estate to IT, from healthcare to food industry.

Realising the potential of digital world, I used my creative skills to make a mark in the digital world with a portfolio covering brands like Cox and Kings, Maharashtra Tourism, Symbiosis International University, Phoenix Marketcity, UTM Institute in Shillong, Demag, Ishanya Mall and more. Agencies I worked with are – Triton and Percept/H in Mumbai. MAK, Paradigm Plus, Xebec Communications, Indian Magic Eye, Xebec Digital, The Anonymous Click and Qurious.

I am a Copywriter who is a service provider for various needs of a brand’s advertising strategy. From conceptualization to copywriting, I have an array of communication facilities to offer.

Every brand caters to a different audience. Understanding the market and getting the finer insights into the customer’s mind is very crucial. Blending my knowledge with creative manifestation of ideas, I desire to offer a unique flavor to every communication. Having worked as an English voice-over artist and a professional anchor adds to my tryst with media. My successful stint with Symbiosis, working as a visiting faculty for Print and Audio-Visual media with Symbiosis School of Liberal Arts has honed my media sensibilities further.